LANDON BRIDGES - WE'RE COOKIN

In tackling the "We're Cookin" project, we aimed at embracing the raw, unfiltered energy of the content and translated that into every visual detail. To do this, we leaned into the brash, rebellious themes of Americana and 80s hair metal-an aesthetic that echoes the loud, raunchy language and unapologetic personality of the tutorials. By merging iconic imagery like pin-up girls and bold retro motifs, we created a visual identity that aligns perfectly with the bold tone of the

On the manufacturing side, Limitless handled it all - from sourcing and producing the hats and tees to delivering custom packaging that matched the show's attitude. Every stitch, print, and fold was executed in-house to maintain full control over quality and brand alignment. The result: a fully-loaded merch drop that looked as gritty and iconic as the content itself.