The Journal

Insights, trends, and stories from the frontlines of culture, fashion, and brand building.

July 23, 2025

Top Clothing Manufacturing Mistakes & How to Avoid

Learn the top apparel manufacturing mistakes brands make, from skipping tech packs to ignoring costs, and smart ways to avoid costly delays and errors.

February 5, 2024

The Enduring Power of Merchandise in Branding

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January 31, 2024

Is Streetwear Dead The Resilient Pulse of Urban Fashion

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January 30, 2024

The Future of Streetwear Fad or Forever

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January 29, 2024

Maximizing Merchandising Impact With Store Tours

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January 25, 2024

Exclusive Tour Merchandise Balancing Demand and Access

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January 24, 2024

Launching Your Streetwear Vision Comprehensive Guide

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January 22, 2024

Mastering the Art of Merchandising for Success

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January 18, 2024

Hokey Can’t Stop Tour Merch and Music Merch Appeal

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January 17, 2024

Defining the Streetwear Scene and Brand Journeys

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